Optimizing copy and landing pages for search engine optimization
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Researching and implementing content recommendations for organic SEO success
Track, report and analyze website analytics.
Perform ongoing keyword discovery, expansion, and optimization
Research and analyze competitor links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI.